Ayers, James B.; Odegaard, Mary Ann - 2018 - Second edition.
Cover -- Retail Supply Chain Management -- Contents -- Preface -- Authors -- Section I THE RETAIL SUPPLY CHAIN -- 1 Defining the Retail Supply Chain -- 1.1 More Than Stores -- 1.2 Defining Supply Chain and Supply Chain Management -- 1.3 The Importance of Customer Segments -- 1.4 Adding Value...