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Marketing from information to decision

Cluj-Napoca : [Verlag nicht ermittelbar]; Frankfurt, … - [1.]2008; 2.2009 - 9.2016; damit Ersch. eingest.

Persistent link: https://www.econbiz.de/10011416519

Management & marketing

Warsaw : De Gruyter Open; 2006-2008: Frankfurt, Main : CEEOL; … - 2006 -

Persistent link: https://www.econbiz.de/10009612008

The business of the metaverse : how to maintain the human element within this new business reality

Kannan, Hemachandran (ed.); Villamarin Rodriguez, Raul (ed.) - 2024

Role of AI and the Impact of the Metaverse in Football Management and Marketing: Marketing Tactics and Strategies Used by …

Persistent link: https://www.econbiz.de/10014515262

Assessment of knowledge management processes in the marketing department of enterprises in Georgia : effects of ISO 9001 certification

Demir, Ahmet; Matin, Arian - In: International journal of knowledge management studies : … 15 (2024) 2, pp. 225-262

Persistent link: https://www.econbiz.de/10015065386

Ethical branding and marketing : cases and lessons

Gringarten, Hagai (ed.); Fernández-Calienes, Rául (ed.) - 2019

"; Preface; Acknowledgements; 1 Older Adults, Aggressive Marketing, and Unethical Behavior: A Sure Road to Financial Fraud?; 2 …

Persistent link: https://www.econbiz.de/10013180232

Consumers, meat and animal products : policies, regulations and marketing

Centner, Terence J. - 2019

engineered plants and animals -- Part IV: Marketing and social issues -- Providing information on production practices and inputs …

Persistent link: https://www.econbiz.de/10013180237

Experiential marketing : consumer behavior, customer experience and the 7Es

Batat, Wided - 2019

-cases; List of theory boxes; Introduction; PART I: Customer experience marketing: back to origins; Chapter 1: Four key changes in …

Persistent link: https://www.econbiz.de/10013180323

International marketing : strategy development and implementation

Solberg, Carl Arthur - 2018

4 Strategy development in international markets -- part Part II Decisions in international marketing -- chapter 5 … Information for international marketing decisions -- chapter 6 Market selection and market portfolio -- chapter 7 Operation modes … in international markets -- chapter 8 Partners in international marketing -- chapter 9 Standardisation and adaptation of …

Persistent link: https://www.econbiz.de/10013181038

The Routledge Companion to Critical Marketing

Tadajewski, Mark (ed.); Higgins, Matthew (ed.); … - 2018 - First edition.

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