"A real-world guide to mobile marketing from the head of digital initiatives at Saatchi & Saatchi worldwideThe future of marketing is mobile, with seventy-five percent of the world's population having access to a mobile phone and the average American spending 82 minutes per day using her phone...

We examine how the adoption of digital automation technology affects labor demand, operations and profitability in the context of the logistics industry. Our data covers 9,300 digital automation projects in a multinational company involving service robots and machine learning-based software from...

Intro -- Half Title -- Title Page -- Copyright Page -- Contents -- Introduction -- Zeroes and Ones -- Building Castles in the Sky with Your Mind -- A Quick Word about ""Advice -- Author Biography -- Chapter 1. Going Shopping -- Pain Points and Buying Decisions -- Finding Your Pain Point --...

A taxonomy of existing and planned automated trade execution systems in financial markets is provided. Over 50 automated market structures in 16 countries are analyzed. The classification scheme is organized around the principle that such markets consist of an algorithm that performs a trade...

This paper presents a framework for planning the development of computerized government budgeting and accounting systems in economies in transition and developing economies. It argues that a comprehensive framework is needed to enable fiscal management issues to be addressed effectively, then...