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Marketing analytics : the evolution of marketing research in the twenty-first century
Hauser, William J. - In: Direct marketing : an international journal 1 (2007) 1, pp. 38-54
Persistent link: https://www.econbiz.de/10003936869
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Marketing und Vertrieb
Bernecker, Michael - In: Allgemeine Betriebswirtschaftslehre, (pp. 183-216). 2010
Persistent link: https://www.econbiz.de/10003997981
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Marketingforschung und strategische Planung von Produktinnovationen : ein Früherkennungsansatz
Huxold, Stephan - 1990
Persistent link: https://www.econbiz.de/10008730756
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Marktforschung : Grundlagen
Clemens-Ziegler, Brigitte - 2010 - 3. Aufl., Red.-Schluss: Dez. 2010
Persistent link: https://www.econbiz.de/10008826544
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Moderne Marketing-Kommunikation : System - Prozess - Management
Tropp, Jörg - 2011 - 1. Aufl.
Persistent link: https://www.econbiz.de/10008856517
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A preface to marketing management
Peter, Jerome Paul; Donnelly, James H. - 2008 - 11. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10003527137
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Marketing research : an applied approach
Malhotra, Naresh K.; Birks, David F.; Wills, Peter - 2012 - 4. [European] ed.
Persistent link: https://www.econbiz.de/10009570771
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How market information is transformed into marketing knowledge?
Keszey, Tamara - In: Acta oeconomica : periodical of the Hungarian Academy … 61 (2011) 3, pp. 313-336
Persistent link: https://www.econbiz.de/10009375022
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Essays on market-based management
Wilczynski, Petra - 2011
Persistent link: https://www.econbiz.de/10009546246
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Preface
Montesano, Aldo; Roncaglia, Alessandro - In: Italian economic journal 1 (2015) 1, pp. 1-3
Persistent link: https://www.econbiz.de/10011532854