"Apply Design Thinking and lead teams to new solutions in 6 steps. What is creativity? How do you become creative? The Design Thinking Quick Start Guide answers these questions and presents the methods needed to start being creative and coming up with new ideas in a playful way. From the 6-3-5...

"There is a large knowledge gap in the market today between business strategy and experimentation. People resort to reading growth hacker blogs or going to meetups or eventually asking consultants for help. This book contains a library of techniques and specific guidance on how to rapidly test...

Wie definieren, designen und entwickeln die heute erfolgreichsten Technologie-Firmen - Amazon, Google, Facebook, Netflix, Tesla - Produkte, die buchstäblich von Milliarden Kunden weltweit geliebt werden? Überraschenderweise geschieht das dort vielleicht komplett anders als bei der grossen...