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Measuring the industrial firm's image
Sims, J. Taylor - In: Industrial marketing management : the international … 8 (1979) 4, pp. 341-347
Persistent link: https://www.econbiz.de/10002815826
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The bargain hucksters
Smith, Ralph Lee - 1962
Persistent link: https://www.econbiz.de/10002817342
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Government information : problems and options
Smith, Ruth S. - In: Special libraries : official journal of the Special … 64 (1973) 11, pp. 516-526
Persistent link: https://www.econbiz.de/10002820449
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Government marketing through public service advertising
Weber, Stephen J. - In: Government marketing : theory and practice, (pp. 330-342). 1981
Persistent link: https://www.econbiz.de/10002986434
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Marketing and communications media dictionary
Vigrolio, Tom; Zahler, Jack - 1969
Persistent link: https://www.econbiz.de/10002998244
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The triple dilemma of bank marketing
Wasem, George M. - In: Bankers' magazine 152 (1969) 4, pp. 65-69
Persistent link: https://www.econbiz.de/10002948817
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New battleground : consumer interest
Hopkinson, Tom M. - In: Harvard business review : HBR 42 (1964) 5, pp. 97-104
Persistent link: https://www.econbiz.de/10002954988
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Readability and corporate annual reports
Soper, Fred J.; Dolphin jr., Robert - In: The accounting review : a publication of the American … 39 (1964) 2, pp. 358-362
Persistent link: https://www.econbiz.de/10002831027
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An empirical examination of annual report presentation of the corporate income tax expense
Hasselback, James R. - In: The accounting review : a publication of the American … 51 (1976) 2, pp. 269-276
Persistent link: https://www.econbiz.de/10002837955
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Corporate public relations : arm of modern management
Hill, John W. - 1958
Persistent link: https://www.econbiz.de/10002843189