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Strategic tourism planning in practice: the case of the Open Academy of Tourism

Ladeiras, Ana; Mota, António; Costa, Jorge - In: Worldwide Hospitality and Tourism Themes 2 (2010) 4, pp. 357-363

Purpose – The purpose of this paper is to illustrate the importance of a sound and participatory strategic planning process for the management of tourism at national and regional levels and its contribution to the sustainable development of destinations. Design/methodology/approach – The...

Persistent link: https://www.econbiz.de/10015037586

A service quality evaluation scale for the hospitality sector

Salazar, Ana; Costa, Jorge; Rita, Paulo - In: Worldwide Hospitality and Tourism Themes 2 (2010) 4, pp. 383-397

Purpose – The purpose of this paper is to present a scale for service quality evaluation in the hospitality sector. This scale has two aims: to assess the dimensions and attributes consumers use when evaluating the quality of the service provided by hotels, and to determine what influence...

Persistent link: https://www.econbiz.de/10015037589

e‐Learning as a tool to improve quality and productivity in hotels

Sarmento, Manuela - In: Worldwide Hospitality and Tourism Themes 2 (2010) 4, pp. 398-409

‐learning. For this purpose, a survey on five, four and three star hotels, located throughout Portugal, was conducted between January …

Persistent link: https://www.econbiz.de/10015037590

An analysis of the perceived effects of economic and monetary union on hotels in the north of Portugal

Pinto Cardoso, Carla; Vaughan, Roger; Edwards, Jonathan - In: Worldwide Hospitality and Tourism Themes 2 (2010) 4, pp. 410-427

Purpose – The purpose of this paper is to reflect on the perceived implications of economic and monetary union (EMU) as a driver for changes in the hotel business environment and, consequently, on Portuguese competitiveness, in terms of the conceptual framework and methodology adopted and...

Persistent link: https://www.econbiz.de/10015037591

Douro Valley Tourism Plan

Fazenda, Nuno; Nunes da Silva, Fernando; Costa, Carlos - In: Worldwide Hospitality and Tourism Themes 2 (2010) 4, pp. 428-440

Purpose – The purpose of this paper is to demonstrate through a case study, how a tourist destination plan can contribute to the management of the destination, via the development of sustainable, coherent, integrated and efficient tourism actions. Design/methodology/approach – The...

Persistent link: https://www.econbiz.de/10015037592

Inclusive tourism: a priority for Portugal

Calheiros, Francisco - In: Worldwide Hospitality and Tourism Themes 12 (2020) 6, pp. 715-717

inclusive tourism should be a priority for Portugal. Findings Portugal has been demonstrating, over the years, that it is …/value The case of Portugal is presented, revealing a country that is open to the world and attentive to changes in tourists …

Persistent link: https://www.econbiz.de/10015038118

The image of Portugal as a tourist destination – an international perspective

Montenegro, Mónica; Costa, Jorge; Rodrigues, Daniela; … - In: Worldwide Hospitality and Tourism Themes 6 (2014) 5, pp. 397-412

Purpose – This article aims to identify the image of Portugal as a tourist destination in international markets and the … tourists’ profile in Portugal and an ongoing research on “the image of Portugal as a tourist destination” carried out using as … tourism market recognizes and appreciates the destination – Portugal, recognizing that the present context of crisis does not …

Persistent link: https://www.econbiz.de/10015038194

Did the context of economic crisis affect the image of Portugal as a tourist destination?

Costa, Jorge; Gomes, João; Montenegro, Mónica - In: Worldwide Hospitality and Tourism Themes 6 (2014) 5, pp. 392-396

content analysis of the articles selected. Findings – A contextualization for the economic crisis affecting Portugal is … on an important phase of Portugal’s history, allowing for an understanding of the impacts of the financial crisis on … theme issue analysis the context of financial crisis that Portugal is facing and brings together, for the first time in a …

Persistent link: https://www.econbiz.de/10015038196

Portuguese tourism – facing the crisis

Brito, Sérgio Palma - In: Worldwide Hospitality and Tourism Themes 6 (2014) 5, pp. 442-451

Portugal as a tourist destination? And What were the answers and lessons learned?”. Design/methodology/approach – The authors … have no information to assess the effect of the crisis on the brand image of Portugal as a tourist destination. The paper … limits itself to what is a first step in this assessment and assumes that periods of low demand for destination Portugal are …

Persistent link: https://www.econbiz.de/10015038199

Did the context of economic crisis affect the image of Portugal as a tourist destination?

Loureiro, António - In: Worldwide Hospitality and Tourism Themes 6 (2014) 5, pp. 466-469

Purpose – The purpose of this paper is to reflect on how Portugal has dealt with economic crisis with reference to the … recent years, Portugal has developed a positive image in its source markets as a result of a refined strategy and because of … is to maintain the pace and actions in support of Portugal’s image, thereby ensuring its sustainability, with particular …

Persistent link: https://www.econbiz.de/10015038201