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Reciprocal interaction approach to consumer behavior : an application to the field of furnishing
Rajaniemi, Pirjo; Laaksonen, Martti - 1989
Persistent link: https://www.econbiz.de/10000782841
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A comparative analysis of changes in Finnish consumer attitudes toward the products and associated marketing practices of various selected countries, 1975 to 2000
Darling, John R. - In: Liiketaloudellinen aikakauskirja 50 (2001) 2, pp. 167-187
Persistent link: https://www.econbiz.de/10001597550
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Positioning Thai Brands in Developed Country Markets : Consumer Research from Finland
Speece, Mark - 2015
. Six consumer surveys from Finland show that Thai products do face some resistance. However, the majority of consumers are …
Persistent link: https://www.econbiz.de/10013022752
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Reciprocal interaction approach to consumer behavior : an application to the field of furnishing
Rajaniemi, Pirjo; Laaksonen, Martti - 1989
Persistent link: https://www.econbiz.de/10000020720
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Impact of direct marketing acticvities on company reputation transfer success : empirical evidence from five different cultures
Wagner, Ralf; Falkenreck, Christine - 2009
Persistent link: https://www.econbiz.de/10003911239
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Handset-based measurement of smartphone service evolution in Finland
Verkasalo, Hannu T. - In: Journal of targeting, measurement and analysis for marketing 16 (2007/08) 1, pp. 7-25
Persistent link: https://www.econbiz.de/10003698721
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Impact of direct marketing activities on company reputation transfer success : empirical evidence from five different cultures
Falkenreck, Christine; Wagner, Ralf - In: Corporate reputation review : an international journal 13 (2010/11) 1, pp. 20-37
Persistent link: https://www.econbiz.de/10003987861
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The value drivers of high-tech consumer products
Munnukka, Juha; Järvi, Pentti - In: Journal of marketing management : MM 27 (2011) 5/6, pp. 582-601
Persistent link: https://www.econbiz.de/10009159903
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Mobile commerce : empirical results on value-added products and services
Carlsson, Christer; Walden, Pirkko - In: The Second International Conference on Mobile Business …, (pp. 427-437). 2003
Persistent link: https://www.econbiz.de/10003626212
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Marknadsorientering : centralare än oro för 1992
Paltschik, Mikael - In: Studia contemporanea economica : föredrag hållna vid …, (pp. 109-113). 1990
Persistent link: https://www.econbiz.de/10001311790