theory approach it develops a model of how companies in technology intensive industries can improve the appropriation of the … equity develop along the technology-life-cycle and indicates how companies can, by an integrated technology and brand equity … management, appropriate the returns of their initial technological advantage in the long-run. The implications of the findings …

, PhD, is Professor of Management and Director of the Technology and Project Management Programs at Bentley College in … Waltham, Massachusetts. His industrial experience includes twenty years in high-technology management positions at GTE … seventy research papers and five professional reference books on project and technology management. In 2000, he received the …

This e-book explores China's role in the world as a leader in the production and development of modern technology from … the perspective of management strategy …