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Wedel, Michel
286
Kamakura, Wagner A.
184
Pieters, Rik
50
DeSarbo, Wayne S.
30
Kamakura, Wagner
19
Du, Rex Yuxing
16
DeSarbo, Wayne
14
Böckenholt, Ulf
12
Bijmolt, Tammo H. A.
10
Ebbes, Peter
10
Haaijer, Rinus
10
Lenk, Peter
10
Zhang, Jie
10
Hofstede, Frenkel ter
9
Moon, Sangkil
9
Agrawal, Jagdish
8
Sándor, Zsolt
8
Vriens, Marco
8
Lee, Jonathan
7
Mittal, Vikas
7
Rust, Roland T.
7
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6
Boter, Jaap
6
Rouwendal, Jan
6
Russell, Gary
6
Batra, Rajeev
5
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5
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5
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5
Lans, Ralf van der
5
Mela, Carl F.
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Naik, Prasad A.
5
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5
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5
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5
Rosbergen, Edward
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1
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1
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Journal of marketing research : JMR
44
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18
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
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15
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9
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8
Robert H. Smith School Research Paper
8
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7
Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
7
Conjoint measurement : methods and applications
6
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Psychometrika
6
Research Report / Faculteit Economie en Bedrijfskunde, Rijksuniversiteit Groningen
6
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5
Journal of the Academy of Marketing Science
5
Management Science
5
Research memorandum / Faculty of Economics, University of Groningen, Institute of Economical Research
5
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5
Economics letters
4
International Series in Quantitative Marketing
4
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4
Fundamentals of marketing research ; Vol. 6
3
Journal of Business & Economic Statistics
3
Journal of Business Research
3
Journal of Consumer Research
3
Journal of behavioral decision making
3
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Marketing letters : a journal of research in marketing
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Operations research, Management science : OR MS ; the international literature digest
3
Quantitative Marketing and Economics
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Statistica Neerlandica
3
Conjoint measurement : methods and applications ; with 91 tables
2
Discussion paper / Center for Economic Research, Tilburg University
2
Economics Letters
2
Foundations and trends in marketing : FTMKT
2
International journal of forecasting
2
Journal of Classification
2
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ECONIS (ZBW)
259
OLC EcoSci
93
RePEc
67
BASE
8
USB Cologne (EcoSocSci)
6
Other ZBW resources
1
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Marketing research
Kamakura, Wagner A.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10008773104
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32
Quantitative trendspotting
Du, Rex Yuxing
;
Kamakura, Wagner A.
- In:
Journal of marketing research : JMR
49
(
2012
)
4
,
pp. 514-536
Persistent link: https://www.econbiz.de/10009580836
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33
How economic contractions and expansions affect expenditure patterns
Kamakura, Wagner A.
;
Du, Rex Yuxing
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
2
,
pp. 229-247
Persistent link: https://www.econbiz.de/10009581303
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34
Evaluation of subsidiary marketing performance : combining process and outcome performance metrics
Grewal, Dhruv
;
Iyer, Gopalkrishnan R.
;
Kamakura, Wagner A.
- In:
Data envelopment analysis : a handbook of empirical …
,
(pp. 491-513)
.
2016
Persistent link: https://www.econbiz.de/10011474815
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35
A probabilistic choice model for market segmentation and elasticity structure
Kamakura, Wagner A.
- In:
Journal of marketing research : JMR
26
(
1989
)
4
,
pp. 379-390
Persistent link: https://www.econbiz.de/10001075767
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36
Long-term view of the diffusion of durables : a study of the role of price and adoption influence processes via tests of nested models
Kamakura, Wagner A.
- In:
International journal of research in marketing : IJRM ; …
5
(
1988
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10001058120
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37
Consumer sentiment and buying intentions revisited : a comparison of predictive usefulness
Kamakura, Wagner A.
- In:
Journal of economic psychology : research in economic …
7
(
1986
)
2
,
pp. 197-220
Persistent link: https://www.econbiz.de/10001023852
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38
Optimal bundling and pricing under a monopoly : contrasting complements and substitutes from independently valued products
Venkatesh, R.
;
Kamakura, Wagner A.
- In:
The journal of business : B
76
(
2003
)
2
,
pp. 211-231
Persistent link: https://www.econbiz.de/10001776324
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39
Measuring market efficiency and welfare loss
Kamakura, Wagner A.
- In:
Journal of consumer research : JCR ; an …
15
(
1988
)
3
,
pp. 289-302
Persistent link: https://www.econbiz.de/10001068350
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40
1996 AMA Winter Educators' Conference
Blair, Edward
(
ed.
);
Kamakura, Wagner A.
(
contributor
)
-
Winter Educators' Conference <1996, Hilton Head Island, SC>
-
1996
Persistent link: https://www.econbiz.de/10013274863
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