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Consumer behaviour
64
Konsumentenverhalten
64
Theorie
53
Theory
53
Market research
24
Marktforschung
24
Beziehungsmarketing
20
Marketing
20
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20
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17
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17
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16
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16
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14
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14
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13
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13
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13
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12
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12
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12
Internet marketing
12
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12
Retail trade
12
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11
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11
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11
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10
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10
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10
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10
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10
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9
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9
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9
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9
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8
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8
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244
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127
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7
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108
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108
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35
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35
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33
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English
241
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135
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1
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Wedel, Michel
286
Bijmolt, Tammo H. A.
90
Pieters, Rik
53
Kamakura, Wagner A.
48
DeSarbo, Wayne S.
29
DeSarbo, Wayne
15
Verhoef, Peter C.
13
Böckenholt, Ulf
11
Zhang, Jie
11
Bijmolt, Tammo
10
Ebbes, Peter
10
Haaijer, Rinus
10
Leeflang, Peter
10
Hofstede, Frenkel ter
9
Kamakura, Wagner
9
Lenk, Peter
9
Dorotic, Matilda
8
Sándor, Zsolt
8
Vriens, Marco
8
Boter, Jaap
6
Rouwendal, Jan
6
Rust, Roland T.
6
Torres, Anna
6
Batra, Rajeev
5
Franses, Philip Hans
5
Heerde, Harald J. van
5
Lans, Ralf van der
5
Naik, Prasad A.
5
Paap, Richard
5
Pieters, F. G. M. (Rik)
5
Rosbergen, Edward
5
Steenkamp, Jan-Benedict E.M.
5
Tribó, Josep A.
5
Verhoef, Peter
5
Bijmolt, Tammo H.A.
4
Bockenholt, Ulf
4
Degeratu, Alexandru M.
4
Fok, Dennis
4
Hofstede, Frenkel Ter
4
Kim, Youngchan
4
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Faculteit Economie en Bedrijfskunde, Rijksuniversiteit Groningen
6
Center for Economic Research <Tilburg>
3
Department of Economics and Business, Universitat Pompeu Fabra
2
Instituto sobre Desarrollo Empresarial (INDEM), Universidad Carlos III de Madrid
2
Barcelona Graduate School of Economics (Barcelona GSE)
1
Departamento de Economía de la Empresa, Universidad Carlos III de Madrid
1
Erasmus Research Institute of Management
1
Faculteit der Economische Wetenschappen en Bedrijfskunde, Vrije Universiteit
1
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1
Universitat Pompeu Fabra / Departament d'Economia i Empresa
1
VU University Amsterdam, Faculty of Economics, Business Administration and Econometrics
1
Visual Marketing Conference <2005, Ann Arbor, Mich.>
1
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Published in...
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Journal of marketing research : JMR
34
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
16
Journal of marketing
12
Marketing Science
10
Journal of business research : JBR
9
Research report / Graduate School Research Institute Systems, Organisations and Management
9
Robert H. Smith School Research Paper
8
Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
7
Discussion paper / Center for Economic Research, Tilburg University
6
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Marketing letters : a journal of research in marketing
6
Psychometrika
6
Research Report / Faculteit Economie en Bedrijfskunde, Rijksuniversiteit Groningen
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Research memorandum / Faculty of Economics, University of Groningen, Institute of Economical Research
5
Research report / Graduate School Research Institute Systems, Organisations and Management / Graduate School Research Institute Systems, Organisations and Management
5
Economics letters
4
Fundamentals of marketing research ; Vol. 6
4
International Series in Quantitative Marketing
4
International series in quantitative marketing
4
Journal of applied econometrics
4
MSI reports : working paper series
4
Marketing Letters
4
Business Economics Working Papers
3
Conjoint measurement : methods and applications
3
Foundations and trends in marketing : FTMKT
3
Journal of Business & Economic Statistics
3
Journal of behavioral decision making
3
Journal of the Academy of Marketing Science
3
Management Science
3
SOM research reports
3
Statistica Neerlandica
3
Customer engagement marketing
2
Economics Letters
2
Economics Working Papers / Department of Economics and Business, Universitat Pompeu Fabra
2
European journal of marketing : EJM
2
Foundations and Trends(R) in Marketing
2
Journal of Business Research
2
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Source
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ECONIS (ZBW)
226
OLC EcoSci
71
RePEc
65
BASE
8
USB Cologne (EcoSocSci)
6
Other ZBW resources
2
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111
BANOVA: Bayesian Analysis of Experiments in Consumer Psychology
Wedel, Michel
;
Dong, Chen
- In:
Journal of Consumer Psychology
(
2019
)
Persistent link: https://www.econbiz.de/10012083044
Saved in:
112
A review of recent developments in latent class regression models
DeSarbo, Wayne
;
Wedel, Michel
-
1993
Persistent link: https://www.econbiz.de/10000856806
Saved in:
113
A latent class binomial logit methodology for the analysis of paired comparison choice data
Wedel, Michel
;
DeSarbo, Wayne
-
1992
Persistent link: https://www.econbiz.de/10000831791
Saved in:
114
A latent class Poisson regression model for heterogeneous count data with an application to direct mail
Wedel, Michel
-
1992
Persistent link: https://www.econbiz.de/10000834439
Saved in:
115
A mixture likelihood approach for generalized linear models
Wedel, Michel
;
DeSarbo, Wayne
-
1992
Persistent link: https://www.econbiz.de/10000837012
Saved in:
116
Concomitant variable latent class models for the external analysis of choice data
Kamakura, Wagner A.
;
Wedel, Michel
;
Agrawal, Jagdish
-
1992
Persistent link: https://www.econbiz.de/10000841986
Saved in:
117
Segmentation methods for metric conjoint analysis : a Monte Carlo comparison
Vriens, Marco
;
Wedel, Michel
;
Wilms, Tom
-
1992
Persistent link: https://www.econbiz.de/10000843019
Saved in:
118
A maximum likelihood methodology for segmentation in conjoint models
Wedel, Michel
;
Vriens, Marco
;
DeSarbo, Wayne
-
1991
Persistent link: https://www.econbiz.de/10000823926
Saved in:
119
Heterogeneous and nonproportional effects of marketing variables on brand switching : an application of a discrete time duration model ; research note
Wedel, Michel
;
Kamakura, Wagner A.
-
1993
Persistent link: https://www.econbiz.de/10000870840
Saved in:
120
Split questionnaire design for massive surveys
Adigüzel, Feray
;
Wedel, Michel
- In:
Journal of marketing research : JMR
45
(
2008
)
5
,
pp. 608-617
Persistent link: https://www.econbiz.de/10003770587
Saved in:
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