An analysis of the extent of internationalisation within the European hotel industry is presented. Porter′s industry mapping technique is applied to 62 sample companies to identify strategic groups within the industry and any possible correlation between company size and degree of...

Increasing competition in the hospitality industry in Europe and downsizing of head‐office staff in corporate firms will require the development of new unit‐level management skills. The change needed is from an operations orientation to strategic thinking – a difficult management...

Given the increasingly competitive nature of the international hotel industry, understanding sources of competitive advantage is likely to become a critical management task in the 1990s. A framework for practising managers is presented within which to examine the link between the hotel′s...

Much of the focus on information technology has been on the technology rather than the information. Developments in computing and communication systems have sharply accelerated the trend towards highly connected networks of organisations, each of which contributes to the total provision of goods...

The advent of large international hospitality organisations and the pressures for leaner organisational structures brings into question traditional forms of developing management potential. Using current trends in Europe as a background, the internal and external influences on organisation...

This places the industry within the dynamic environment provided by the push towards the free movement of goods and overall market liberalisation within the European Community as codified in the “1992” measures. The challenge of adopting a truly global approach to international marketing is...

As UK and American hospitality firms seek to extend their operations across Europe, this article focuses on some of the key concerns which are currently occupying the time and attention of executives at Forte, Holiday Inn Worldwide and Hyatt International Corporation. Each of these companies has...

Discusses the economic and monetary union and the euro; the UK and impacts of the euro; the UK public/business opinion and membership; and a suitable strategic approach to the currency. Presents a case study, summarizing the findings of a survey undertaken in May/June 2000, to ascertain the...

In creating hospitality management educational programmes in developing countries, one may learn from the experience of developing countries to benchmark. However, the challenges and problems faced by hospitality educators in developing countries are often different from the experiences in...

Today, hospitality educators are faced with various challenges. Understanding multi‐ethnic and multi‐national student mentality is seen as the key challenge for educators involved in international hospitality management education. A new model which aims at ensuring productive interactions...