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Food well-being (FWB) is defined as “a positive psychological, physical, emotional, and social relationship with food at both the individual and societal levels” (Block et al., 2011, p. 6). This article seeks to advance our understanding of FWB along two dimensions. First, we discuss how...
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States that a key problem in the emerging area of social marketing that has not received adequate and empirical treatment is the building and management of middlemen relationships. Offers an approach to this problem based on social science concepts of power used in sales management and channel...
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