Khan, Mahmood A. - 2015 - Third edition, revised and updatedition.
chapter 1. Introduction to franchising -- chapter 2. Impact of hospitality franchising on the U.S. economy -- chapter 3 …. Pros and cons of franchising -- chapter 4. Franchising agreements and legal documentation -- chapter 5. Franchise … services -- chapter 8. Financial aspects of franchising -- chapter 9. Franchisor-franchisee relationships -- chapter 10 …