Purpose – Companies are increasingly adopting design processes as a key driver for their innovation practice. Design processes help companies develop innovations that produce high user value as well as economic value and business value. The purpose of this paper is to describe how design...

Background: Active Pharmaceutical Ingredient (API) manufacturing is an important segment of the Indian pharma industry. India ranks third in terms of volume of medicines produced, and is a major global supplier of generic medicines. However, India depends heavily on the import of several raw...

Facets of Innovation -- The economic impact of innovation -- Monetizing Innovation -- The societal value of pharmaceutical innovation -- The value of disruptive innovations -- The economics of creative destruction.