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Demographic characteristics of consumers who find it difficult to decide
Walsh, Gianfranco; Mitchell, Vincent-Wayne - In: Marketing intelligence & planning 23 (2005) 3, pp. 281-295
Persistent link: https://www.econbiz.de/10006959453
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Internet-induced changes in consumer music procurement behavior: a German perspective
Walsh, Gianfranco; Mitchell, Vincent-Wayne; Frenzel, Tobias - In: Marketing intelligence & planning 21 (2003) 4-5, pp. 305-317
Persistent link: https://www.econbiz.de/10006967579
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Internet-induced changes in consumer music procurement behavior: a German perspective
Walsh, Gianfranco; Mitchell, Vincent-Wayne; Frenzel, Tobias - In: Marketing intelligence & planning 21 (2003) 5, pp. 305-317
Persistent link: https://www.econbiz.de/10006967706
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Editorial: Understanding Customers: Contributions from Theory and Practice
Mitchell, Vincent-Wayne; Hogg, Margaret K.; Lewis, … - In: Journal of marketing management : MM 17 (2001) 3-4, pp. 261-262
Persistent link: https://www.econbiz.de/10006978947
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Special Issue on "Understanding Customers: Contributions from Theory and Practice" - Editorial: Understanding Customers: Contributions from Theory and Practice
Mitchell, Vincent-Wayne; Hogg, Margaret K.; Lewis, … - In: Journal of marketing management : MM 17 (2001) 3-4, pp. 261-262
Persistent link: https://www.econbiz.de/10006978975
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Analysing the Quality of Management Information: A Suggested Framework
Mitchell, Vincent-Wayne; Volking, Yan E. - In: Management decision : MD 31 (1993) 8, pp. 12-19
Persistent link: https://www.econbiz.de/10006602561
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SMS-based surveys: Strategies to improve participation
Balabanis, George; Mitchell, Vincent-Wayne; … - In: International journal of advertising : the quarterly … 26 (2007) 3, pp. 369-386
Persistent link: https://www.econbiz.de/10008125258
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Identifying, segmenting and profiling online communicators in an internet music context
Walsh, Gianfranco; Mitchell, Vincent-Wayne - In: International journal of internet marketing and … 6 (2010) 1, pp. 41-64
Persistent link: https://www.econbiz.de/10009850616
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Rediscover marketing's lost role - Make room for revenue management
Shaw, Robert; Mitchell, Vincent-Wayne - In: Marketing management : a quarterly business management … 20 (2011) 1, pp. 32-38
Persistent link: https://www.econbiz.de/10008999580
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Using Neural Networks to Understand Service Risk in the Holiday Product
Mitchell, Vincent-Wayne; Davies, Fiona; Moutinho, Luiz; … - In: Journal of Business Research 46 (1999) 2, pp. 167-180
Persistent link: https://www.econbiz.de/10005465568