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Strategisches Marketing : ein...
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Kotler, Philip
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Bruhn, Manfred
105
Homburg, Christian
79
Meffert, Heribert
77
Pepels, Werner
58
Keller, Kevin Lane
45
Verboven, Frank
45
Bauer, Hans H.
43
Sheth, Jagdish N.
41
Kirchgeorg, Manfred
40
Tomczak, Torsten
40
Kumar, V.
38
Backhaus, Klaus
36
Esch, Franz-Rudolf
34
Wiedmann, Klaus-Peter
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Kleinaltenkamp, Michael
33
Albers, Sönke
32
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32
Huber, Frank
30
Piercy, Nigel
29
Vrontis, Demetris
29
Berndt, Ralph
27
Burmann, Christoph
27
Kerin, Roger A.
27
Peter, Jerome Paul
27
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26
Diller, Hermann
25
Kuß, Alfred
25
McDonald, Malcolm
25
Reinecke, Sven
25
Fritz, Wolfgang
24
O'Cass, Aron
24
Belz, Christian
23
Knittel, Christopher R.
23
Melewar, T. C.
23
Pelsmacker, Patrick de
23
Ahlert, Dieter
22
Fantapié Altobelli, Claudia
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Rajagopal
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Schultz, Don E.
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European Society for Opinion and Marketing Research
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Fördergesellschaft Marketing an der Universität Augsburg
15
OECD
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IGI Global
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Verlag Dr. Kovač
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Verlag Franz Vahlen
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NetLibrary, Inc
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4
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4
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4
Gesellschaft Entwicklung, Konstruktion, Vertrieb
4
INSEAD
4
Internationales Arbeitsamt
4
Macquarie University / Department of Economics
4
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4
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Journal of business research : JBR
326
Industrial marketing management : the international journal for industrial and high-tech firms
250
SpringerLink / Bücher
208
Journal of strategic marketing
195
Europäische Hochschulschriften / 5
141
European journal of marketing : EJM
132
Journal of marketing management : MM
122
Journal of the Academy of Marketing Science
115
The journal of business & industrial marketing
107
Journal of marketing communications
105
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100
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89
Gabler Edition Wissenschaft
87
Journal of retailing and consumer services
80
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
73
Springer eBook Collection
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European Journal of Marketing
69
Management science : journal of the Institute for Operations Research and the Management Sciences
68
Marketing Intelligence & Planning
68
The journal of brand management : an international journal
61
Lehrbuch
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Jahrbuch der Absatz- und Verbrauchsforschung
50
Business horizons
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
48
The marketing review
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Asia Pacific journal of marketing and logistics
46
International marketing review
46
Journal of advertising research
45
Journal of business economics : JBE
45
Journal of global marketing
45
Marketing : ZFP ; journal of research and management
44
International journal of technology marketing : IJTMkt
43
Springer eBook Collection / Business and Economics
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Working paper / National Bureau of Economic Research, Inc.
43
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
42
The journal of product & brand management
42
Journal of marketing research : JMR
41
Marketing letters : a journal of research in marketing
39
AMS review : official publication of the Academy of Marketing Science
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696
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BASE
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111
L' industria automobilistica internazionale : espansione, crisi e riorganizzazione
Volpato, Giuseppe
-
1983
Persistent link: https://www.econbiz.de/10000736808
Saved in:
112
A single community motor-vehicle market : communication from the Commission
1990
Persistent link: https://www.econbiz.de/10000797411
Saved in:
113
Estimating brand loyalty and switching with an application to the automobile market
McCarthy, Patrick S.
(
contributor
)
-
1990
Persistent link: https://www.econbiz.de/10000797509
Saved in:
114
Commercializzare l'automobile
Volpato, Giuseppe
(
contributor
)
-
1989
Persistent link: https://www.econbiz.de/10000797840
Saved in:
115
Erzeugnisse des Maschinen- und Fahrzeugbaus
Kopka, Reinhard
(
contributor
)
-
1990
Persistent link: https://www.econbiz.de/10000798074
Saved in:
116
Sensus van motorhandel en -hersteldienste 1983
1989
Persistent link: https://www.econbiz.de/10000799597
Saved in:
117
Vertical differentiation and other sources of trade deficit persistence : an empirical study of US-Japanese trade
Tantum, Daniel Thomas
-
1989
Persistent link: https://www.econbiz.de/10000803408
Saved in:
118
The causes of price differences in the European car markets
VanNeder, Nicolas
;
Van Haverbeke, Wim
-
1990
Persistent link: https://www.econbiz.de/10000804401
Saved in:
119
Dossier auto : l'industria automobilistica italiana verso le nuove sfide
Buran, Paolo
(
contributor
)
-
1988
-
1. ed. ital
Persistent link: https://www.econbiz.de/10000805145
Saved in:
120
Der Automobilmarkt in Korea : Marktstudie
1989
Persistent link: https://www.econbiz.de/10000807780
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