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Strategisches Marketing : ein...
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Marketingmanagement
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1,552
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1,388
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1,176
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1,136
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1,040
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772
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Kotler, Philip
122
Bruhn, Manfred
105
Homburg, Christian
79
Meffert, Heribert
77
Pepels, Werner
58
Keller, Kevin Lane
45
Verboven, Frank
45
Bauer, Hans H.
43
Sheth, Jagdish N.
41
Kirchgeorg, Manfred
40
Tomczak, Torsten
40
Kumar, V.
38
Backhaus, Klaus
36
Esch, Franz-Rudolf
34
Wiedmann, Klaus-Peter
34
Kleinaltenkamp, Michael
33
Albers, Sönke
32
Kitchen, Philip J.
32
Huber, Frank
30
Piercy, Nigel
29
Vrontis, Demetris
29
Berndt, Ralph
27
Burmann, Christoph
27
Kerin, Roger A.
27
Peter, Jerome Paul
27
Herrmann, Andreas
26
Diller, Hermann
25
Kuß, Alfred
25
McDonald, Malcolm
25
Reinecke, Sven
25
Fritz, Wolfgang
24
O'Cass, Aron
24
Belz, Christian
23
Knittel, Christopher R.
23
Melewar, T. C.
23
Pelsmacker, Patrick de
23
Ahlert, Dieter
22
Fantapié Altobelli, Claudia
22
Rajagopal
22
Schultz, Don E.
22
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Springer Fachmedien Wiesbaden
63
American Marketing Association
58
National Bureau of Economic Research
36
Books on Demand GmbH <Norderstedt>
18
European Society for Opinion and Marketing Research
18
Fördergesellschaft Marketing an der Universität Augsburg
15
OECD
15
IGI Global
13
Verlag Dr. Kovač
12
Verlag Franz Vahlen
11
Haufe-Lexware GmbH & Co. KG
9
De Gruyter Oldenbourg
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Duncker & Humblot
8
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8
Harvard Graduate School of Business Administration
8
Chartered Institute of Marketing
7
Information Resources Management Association
7
NetLibrary, Inc
7
UVK Verlagsgesellschaft mbH
7
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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American Management Association
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Edward Elgar Publishing
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Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
6
Uni-Taschenbücher GmbH
6
Wiley-VCH
6
Campus Verlag
5
Center of Market Oriented Product and Production Management
5
DePaul University / College of Commerce
5
Economist Intelligence Unit <London>
5
Erasmus Research Institute of Management
5
Europäische Kommission
5
Berliner Wissenschafts-Verlag
4
Erich-Schmidt-Verlag
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Gesellschaft Entwicklung, Konstruktion, Vertrieb
4
INSEAD
4
Internationales Arbeitsamt
4
Macquarie University / Department of Economics
4
Pearson Studium
4
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Journal of business research : JBR
326
Industrial marketing management : the international journal for industrial and high-tech firms
250
SpringerLink / Bücher
208
Journal of strategic marketing
195
Europäische Hochschulschriften / 5
141
European journal of marketing : EJM
132
Journal of marketing management : MM
122
Journal of the Academy of Marketing Science
115
The journal of business & industrial marketing
107
Journal of marketing communications
105
Journal of marketing
100
Marketing intelligence & planning
89
Gabler Edition Wissenschaft
87
Journal of retailing and consumer services
80
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
73
Springer eBook Collection
71
European Journal of Marketing
69
Management science : journal of the Institute for Operations Research and the Management Sciences
68
Marketing Intelligence & Planning
68
The journal of brand management : an international journal
61
Lehrbuch
59
Jahrbuch der Absatz- und Verbrauchsforschung
50
Business horizons
48
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
48
The marketing review
48
Asia Pacific journal of marketing and logistics
46
International marketing review
46
Journal of advertising research
45
Journal of business economics : JBE
45
Journal of global marketing
45
Marketing : ZFP ; journal of research and management
44
International journal of technology marketing : IJTMkt
43
Springer eBook Collection / Business and Economics
43
Working paper / National Bureau of Economic Research, Inc.
43
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
42
The journal of product & brand management
42
Journal of marketing research : JMR
41
Marketing letters : a journal of research in marketing
39
AMS review : official publication of the Academy of Marketing Science
38
Harvard-Business-Manager : das Wissen der Besten
38
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ECONIS (ZBW)
18,335
USB Cologne (EcoSocSci)
696
Other ZBW resources
250
RePEc
61
EconStor
30
BASE
6
USB Cologne (business full texts)
5
ArchiDok
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141
Specification and estimation of multi-market disequilibrium model : an application to the US auto and gasoline markets
Mustafa, Muhammad
-
1988
Persistent link: https://www.econbiz.de/10000782150
Saved in:
142
Naher und Mittlerer Osten: Absatzmöglichkeiten für Neu- und Gebrauchtwagen sowie Ersatzteile : April 1989
1989
Persistent link: https://www.econbiz.de/10000782345
Saved in:
143
Verklaring en prognose van de vraag naar nieuwe personenwagens in Belgie͏̈
Pelsmacker, Patrick de
-
1990
Persistent link: https://www.econbiz.de/10000814257
Saved in:
144
A structural model of the demand for new cars in Belgium
Pelsmacker, Patrick de
-
1988
Persistent link: https://www.econbiz.de/10000814339
Saved in:
145
The demand for cars of different sizes in Belgium
Pelsmacker, Patrick de
-
1988
Persistent link: https://www.econbiz.de/10000814340
Saved in:
146
Depreciation in the Swedish automobile market : an integration of hedonic and latent variable approaches
Amel, Dean F.
;
Berndt, Ernst R.
-
1986
Persistent link: https://www.econbiz.de/10000816334
Saved in:
147
Selecting a dynamic model for the stock of cars
Franses, Philip Hans
-
1991
Persistent link: https://www.econbiz.de/10000820506
Saved in:
148
The US car market : prospects through the 1990s
Krebs, M.
;
Kertesz, L.
-
1991
Persistent link: https://www.econbiz.de/10000820856
Saved in:
149
The replacement market for car components in Western Europe : a review of aftermarket demand in West Germany, France, Italy and Spain
Lewis, Graham
-
1991
Persistent link: https://www.econbiz.de/10000820867
Saved in:
150
Car prices and progress towards 1992 : a report prepared for the Directorate-General for the Environment, Consumer Protection and Nuclear Safety
1989
Persistent link: https://www.econbiz.de/10000821963
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