Smith, Travis A.; Lin, Biing-Hwan; Huang, Chung L. - Department of Agricultural and Consumer Economics, … - 2008
The study uses the 2005 Nielsen Homescan panel data to estimate price premiums and discounts associated with product attributes, market factors, and consumer characteristics, focusing on the organic attribute for 5 major fresh fruits and 5 major fresh vegetables in the United States. The results...