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Marketing : the anchor for sales
Capon, Noel - In: The Oxford handbook of strategic sales and sales management, (pp. 571-595). 2011
Persistent link: https://www.econbiz.de/10008991442
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The development of markets and marketing in the Pacific Basin
Capon, Noel - In: International business in the Pacific Basin, (pp. 167-196). 1978
Persistent link: https://www.econbiz.de/10001975899
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Marketing strategy differences between state and privately owned corporations : an exploratory analysis
Capon, Noel - In: Journal of marketing 45 (1981) 2, pp. 11-18
Persistent link: https://www.econbiz.de/10001975907
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The marketing of financial services : a book of cases
Capon, Noel - 1992
Persistent link: https://www.econbiz.de/10000845232
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The marketing of financial services : a book of cases
Capon, Noel - 1992
Persistent link: https://www.econbiz.de/10004145441
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Marketing: The Anchor for Sales
Capon, Noel - In: The Oxford handbook of strategic sales and sales management. 2011
Persistent link: https://www.econbiz.de/10012885335