The textbooks are full of explanations of why businesses must understand their competitive arena. There are numerous conceptual frameworks and checklists to assist in this endeavour. Perhaps not too surprisingly, many businesses exhibit only a superficial knowledge of their competitors’...

A well‐prepared and presented proposal or tender can give a company a strong competitive edge. It is, however, an aspect of marketing that is often neglected.

Much of the literature suggests that strategies are formulated in light of perceived environmental conditions and internal capabilities. This study supports the notion that strategy is formulated in part as a response to management uncertainties about competitors, customers, and the environment....

Simple game theory offers a number of important insights into strategic behaviour in a competitive business environment. Provides some flavour of the issues which can be addressed. Using a two‐firm framework, considers how some familiar and recurring business decisions can be analysed as...