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Global competition has imposed pressures on governments to reform state-owned airlines (SOAs) in developing countries. Building on the extant literature and drawing on both institutional and resource-based perspectives, this paper develops an integrated conceptual framework and propositions,...
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Covers -- Editorial boards -- International marketing strategies of emerging market firms -- Innovativeness as a driver of the international expansion of developing markets' firms -- Institutional interactions andforeign firms' strategies undertribal rule complexities in emerging markets --...
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