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Strategisches Dienstleistungsmanagement in produzierenden Unternehmen
Hildenbrand, Katharina - 2006
Persistent link: https://www.econbiz.de/10003390277
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Ressourcenorientierte Aufteilung von Aktivitäten in industriellen Dienstleistungsnetzwerken
Weißenfels, Sven - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003420245
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From products to services : insight and experience from companies which have embraced the service economy
Young, Laurie - 2008
Persistent link: https://www.econbiz.de/10003487197
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Systematik zur strategisch-organisationalen Veränderung zum hybriden Produzenten
Hatfield, Sarah Melanie - 2010 - 1. Aufl.
Persistent link: https://www.econbiz.de/10008798462
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Systematik zur strategisch-organisationalen Veränderung zum hybriden Produzenten
Hatfield, Sarah Melanie - 2010 - 1. Aufl.
Persistent link: https://www.econbiz.de/10009172484
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Einflussgrößen der Dienstleistungsorientierung von Industriegüterunternehmen
Homburg, Christian; Faßnacht, Martin; Günther, Christof - In: Marketing : ZFP ; journal of research and management 24 (2002) 4, pp. 253-264
Persistent link: https://www.econbiz.de/10001726861
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A service perspective on value creation strategies
Fischer, Thomas - 2010
Persistent link: https://www.econbiz.de/10008668642
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Exploring event bundling : the strategy and its impacts
Xu, Yueying; Wong, IpKin Anthony; Tan, Xiuchang Sherry - In: Tourism management : research, policies, practice 52 (2016), pp. 455-467
Persistent link: https://www.econbiz.de/10011419243
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The customisation framework for roadmapping product-service integration
Geum, Youngjung; Lee, Sungjoo; Kang, Daekook; Park, Yongtae - In: Service business 5 (2011) 3, pp. 213-236
Persistent link: https://www.econbiz.de/10009535238
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Financial performance of servitized manufacturing firms : a configuration issue between servitization strategies and customer-oriented organizational design
Ambroise, Laure; Prim-Allaz, Isabelle; Teyssier, Christine - In: Industrial marketing management : the international … 71 (2018), pp. 54-68
Persistent link: https://www.econbiz.de/10011871389