Hsu, Greta (ed.); Negro, Giacomo (ed.); Koçak, Özgecan (ed.) - 2010 - 1st ed.
Consumers, producers, critics, and other market agents rely on socially constructed categories like craft beers … production process and delivery is crucial for our understanding of how this market and competitive dynamics within it have … evolved. This volume focuses on how market categories shape processes of production and consumption and how these activities …