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Introduction -- The Essence for Quick Readers -- Understanding Sustainability: Sustainability and Society -- Quo Vadis, Environmental Management? -- Quo Vadis, Social Responsibility? -- Sustainability as Economic Rationality -- Theoretical Impulses: A Theory of Management Ecology -- Dominant...
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In this book, a resource-oriented perception of sustainable management is presented. Firms that decide to act more sustainable have to bear in mind that they do not only need resources for economic activities today, but that they will need these tomorrow as well. This leads to contradictory...
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Nachhaltigkeit ist in der Unternehmenswelt angekommen, doch nach wie vor besteht wenig Erfahrung darin, wie dies in der Betriebswirtschaftslehre aufgenommen und umgesetzt werden soll. Hier setzt die zweite Auflage des erfolgreichen Buchs 'Nachhaltige Betriebswirtschaftslehre' an. Sie bietet...
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This book utilizes 16 cases that reflect the reaction, response, managerial problems and success of seven Asian countries in adopting green concepts, such as: green behavior, sustainability marketing, green marketing, green organization, eco-tourism, green human resource practices, and corporate...
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