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Still watching other people's programmes? : the case of current TV
Theodoulou, Theodoulos; Papagiannidis, Savvas - In: International journal of e-business research : an … 5 (2009) 4, pp. 55-67
Persistent link: https://www.econbiz.de/10003891598
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Still watching other people's programmes? : the case of current TV
Theodoulou, Theodoulos; Papagiannidis, Savvas - In: E-business applications for product development and …, (pp. 378-390). 2011
Persistent link: https://www.econbiz.de/10008938110
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Manheim Interactive : Selling Cars Online
Woodham, Richard; Weill, Peter - 2002
Manheim Interactive is a subsidiary of Manheim Auctions, a 55-year old brickand-mortar firm that is the number one player in offline vehicle remarketing. Since 1996, Manheim has been remarketing used automobiles over the Internet. Manheim Interactive has found that the strength of the Manheim...
Persistent link: https://www.econbiz.de/10014118800
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Making TV a two-way street : changing viewer engagement through interaction
Schreiber, Michael - In: Kellogg on advertising & media : the Kellogg School of …, (pp. 37-55). 2008
Persistent link: https://www.econbiz.de/10003755903
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Interaktives Fernsehen im Kontext staatlicher Programme für die Informationsgesellschaft : eine vergleichende Implementationsstudie von Info 2000 und NII
Beckert, Bernd (contributor) - 2001 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001639700
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Exploring the influences of perceived interactivity on consumers' e-shopping effectiveness
Park, Mijung; Park, JungKun - In: Journal of customer behaviour 8 (2009) 4, pp. 361-379
Persistent link: https://www.econbiz.de/10003916601
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E-Business, M-Business und T-Business : digitale Erlebniswelten aus Sicht von Consulting-Unternehmen
Keuper, Frank (ed.) - 2003 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001745020
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Industry shakeouts and technological change
Klepper, Steven; Simons, Kenneth L. - In: International journal of industrial organization 23 (2005) 1/2, pp. 23-43
Persistent link: https://www.econbiz.de/10002771171
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E-shopping patterns of Chinese and US millennials
Blake, Brian F.; Neuendorf, Kimberly A.; LaRosa, Richard J. - In: Journal of internet commerce 16 (2017) 1, pp. 53-79
Persistent link: https://www.econbiz.de/10011804436
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Methodische Probleme der Akzeptanzforschung bei nicht marktreifen Technologien : eine empirische Analyse am Beispiel interaktiven Fernsehens
Wilde, Thomas; Hess, Thomas; Hilbers, Konrad - In: Medienwirtschaft : MW ; Perspektiven der digitalen … 5 (2008) 3, pp. 6-13
Persistent link: https://www.econbiz.de/10003758495