These articles analyse the business environment in East Asia with reference to trade and FDI flows within the region and between East Asia and Europe, highlighting the way in which both sides can benefit

This paper examines the behaviour of Japanese pharmaceutical corporations in the light of recent merger activity, questioning strategic momentum theory given the particularly significant influence of culture on the decision‐making process in this market. The international performance of...

Purpose – This paper seeks to review the internationalisation strategies of Japanese and Singaporean firms within the context of Dunning, Hymer and Rugman. Design/methodology/approach – The literature pertaining to culture, environment and Asian management is reviewed and the question is...