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Global advertising practices : a comparative study
Sirisagul, Kanya - 2008
Persistent link: https://www.econbiz.de/10003656186
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Green advertising and the reluctant consumer
Sheehan, Kim Bartel (contributor) - 2014
Persistent link: https://www.econbiz.de/10010393666
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Image advertising under unfair competition law and the Benetton campaign
Hartwig, Henning - In: IIC : international review of intellectual property and … 32 (2001) 7, pp. 777-794
Persistent link: https://www.econbiz.de/10001632068
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Annotated bibliography of generic commodity promotion research
Ferrero, Jennifer L.; Boon, Leen; Kaiser, Harry M.; … - 1996 - Rev
Persistent link: https://www.econbiz.de/10000935081
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Perspektiven der internationalen Kommunikationspolitik : von der Standardisierung zur Integration
Schwarz-Musch, Alexander - 2003 - 1. Aufl
Persistent link: https://www.econbiz.de/10001741346
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Exploitation of the advertainment value potential
Shaqiri, Afrim - 2003 - 1. Aufl
Persistent link: https://www.econbiz.de/10001805108
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Introduction and overview of advertising in a multimedia age
Blunden, Brian; Blunden-Willms, Margot - In: Advertising in a multimedia age, (pp. 1-69). 1996
Persistent link: https://www.econbiz.de/10001569740
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Tobacco advertising and promotion
Saffer, Henry - In: Tobacco control in developing countries, (pp. 215-236). 2000
Persistent link: https://www.econbiz.de/10001558870