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Package design as a communications vehicle in cross-cultural values shopping
Limon, Yonca; Kahle, Lynn R.; Orth, Ulrich R. - In: Vorträge zur Hochschultagung 2009 der Agrar- und …, (pp. 239-246). 2009
Persistent link: https://www.econbiz.de/10003870073
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Package design as a communications vehicle in cross-cultural values shopping
Limon, Yonca; Kahle, Lynn R.; Orth, Ulrich R. - In: Journal of international marketing 17 (2009) 1, pp. 30-57
Persistent link: https://www.econbiz.de/10003859516
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Social values in consumer psychology
Kahle, Lynn R.; Xie, Guang-Xin - In: Handbook of consumer psychology, (pp. 575-585). 2008
Persistent link: https://www.econbiz.de/10003716253
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Religion and motives for sustainable behaviors : a cross-cultural comparison and contrast
Minton, Elizabeth A.; Kahle, Lynn R.; Kim, Chung-Hyun - In: Journal of business research : JBR 68 (2015) 9, pp. 1937-1944
Persistent link: https://www.econbiz.de/10011384195
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A theoretical review of consumer priming : prospective theory, retrospective theory, and the affective–behavioral–cognitive model
Minton, Elizabeth A.; Cornwell, T. Bettina; Kahle, Lynn R. - In: Journal of consumer behaviour : an international … 16 (2017) 4, pp. 309-321
Persistent link: https://www.econbiz.de/10011695073
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The subjective norms of sustainable consumption : a cross-cultural exploration
Minton, Elizabeth A.; Spielmann, Nathalie; Kahle, Lynn R.; … - In: Journal of business research : JBR 82 (2018), pp. 400-408
Persistent link: https://www.econbiz.de/10011771929
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Communicating sustainability for the green economy
Kahle, Lynn R. (ed.); Gurel-Atay, Eda (ed.) - 2014
Persistent link: https://www.econbiz.de/10010220855
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Consumer social values
Gurel-Atay, Eda (ed.); Kahle, Lynn R. (ed.) - 2019
Persistent link: https://www.econbiz.de/10011780063
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The linguistics of social media : communication of emotions and values in sport
Lee, Christopher; Kahle, Lynn R. - In: Sport marketing quarterly : preferred journal of the … 25 (2016) 4, pp. 201-211
Persistent link: https://www.econbiz.de/10011635480
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Marketplace Lifestyles in an Age of Social Media
Kahle, Lynn R. - 2014
Lifestyle is an important concept in advertising and applied marketing research, although casual use of the term has rendered it suspect amomg scholars. This book approaches the concept of lifestyle from a current
Persistent link: https://www.econbiz.de/10011834278