Showing 61 - 70 of 155
On mobile phone markets that have reached the maturity stage, customer recommendation becomes a critical focus for operators to attract subscribers from rival operators. Referral propensity is also an indicator of subscriber satisfaction and loyalty. The aim of this paper is to examine the...
Persistent link: https://www.econbiz.de/10013096721
This article aims at investigating how quantitative and qualitative (indirect) network effects impact pricing and trading decisions on a Business-to-Business marketplace. Using an original data set collected on MFG.com, one of the most prominent B2B platforms in the U.S.A., we find that the...
Persistent link: https://www.econbiz.de/10013064926
E-commerce has grown tremendously over the past decade. This paper focuses on E-commerce adoption within the franchising sector. We formulate various hypotheses on the factors that influence the adoption of an E-commerce strategy by franchisors, namely the percentage of company-owned stores in...
Persistent link: https://www.econbiz.de/10013066636
One recurring theme that emerges from empirical studies on franchising is the coexistence of franchised and company-owned units within the same chain. This paper supports the idea that mixed chains or dual distributions are efficient organizations when both the behavior of managers and the...
Persistent link: https://www.econbiz.de/10013159588
This article is aimed at analyzing the motivations on the part of firms to invest in websites. What are the drivers behind such investments? In order to address this issue, we have considered two alternative theoretical frameworks. The first relies upon resourcebased theory; the approach herein...
Persistent link: https://www.econbiz.de/10012773597
The rise of digital platforms, where peers can share goods or services, has drawn attention to their ability to foster trust amongst their members. Combining experimental methods with an online survey of 1,334 representative internet users in France, we investigate whether users of Sharing...
Persistent link: https://www.econbiz.de/10012850591
How are prices and market outcomes determined on peer-to-peer platforms? More importantly, how should we expect price-setting and demand behavior to change as these markets mature? We provide the first empirical analysis of the world's leading carsharing platform, BlaBlaCar. Our econometric...
Persistent link: https://www.econbiz.de/10012984642
L’objet de cette étude est d’évaluer les effets de l’Hadopi (Haute Autorité pour la Diffusion des OEuvres et la protection des droits sur Internet) sur les pratiques de consommation d’oeuvres musicales et audiovisuelles. L’Hadopi peut avoir potentiellement trois types d’effets :...
Persistent link: https://www.econbiz.de/10010969011
<title>Abstract</title> Franchising is nowadays a prominent way to organize the distribution sector. While previous literature suggests that monitoring issues are a critical determinant of organizational choices, it is rather silent on the optimal monitoring strategy once the organization of the chain is set....
Persistent link: https://www.econbiz.de/10010972882
[eng] Integrating Young People into the Labour Market and the Type of Employment Contract: a . Repeated Game Theory Approach by Thierry Pénard, Michel Sollogoub and Valérie Ulrich . This paper compares the implications of signing a short-term contract as opposed to a long-term contract on the...
Persistent link: https://www.econbiz.de/10010978407