Purpose: The purpose of this paper is to explore the impact of critical, journalistic documentaries on viewers. More precisely, it investigates the effects of responsibility attribution and surprise on stakeholder attitude, trust and identification. Design/methodology/approach: In a...

Purpose: When in the Summer of 2015 unprecedented numbers of refugees traveled through Austria, not only public and governmental authorities were challenged to provide support, but also the business sector. Various companies responded to the challenge by organizing relief actions, among them...

Purpose: This editorial is an introduction to the special issue on CSR communication related to the 4th CSR Communication Conference, held in Vienna (Austria) in September 2017. The purpose of this paper is to critically reflect on the state-of-the-art in academic research on CSR communication...

Purpose: This study aims to examine how consumers use a moral reasoning process to defend preferred celebrity and celebrity brand images and specifically, the processes for supporting the celebrity’s comeback after a transgression. Design/methodology/approach: Study 1 measures consumers’...

Immer häufiger richten Unternehmen einen Newsroom ein, in dem sie Themen abteilungsübergreifend bearbeiten und ausspielen. Was sind Strategien und Erfolgsfaktoren für ein effizientes Themenmanagement - mit oder ohne Newsroom? Die Ausgabe "It's all about content" zeigt verschiedene Ansätze...

Corporate stakeholders from the general public to politicians increasingly expect corporations to reflect the diversity that exists in society within their workforce. The increasing recognition and influence of movements such as Black Lives Matter and ChooseToChallenge has reinforced public...

Alongside the transformation of work environments during the COVID-19 pandemic, internal communication underwent a decisive switch towards more virtuality. Although a change was long overdue, its speed created a multitude of challenges through the reduced personal contact. Therefore, a research...

Even though genuine D&I management, which aims at fostering an inclusive work environment, can lead to economic benefits while promoting a fairer world, it is frequently subject to criticism. A research project consisted of two empirical studies led by Professor Sabine Einwiller and Daniel...