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Droit d'entrée et taux de redevance dans les franchises d'exploitation au Québec

Gagné, Robert; Sigué, Simon Pierre; Zaccour, Georges - In: L' Actualité économique : revue trimest. 74 (1998) 4, pp. 651-668

Persistent link: https://www.econbiz.de/10001255916

Droit d'entrée et taux de redevance dans les franchises d'exploitation au Québec

Gagné, Robert; Sigué, Simon Pierre; Zaccour, Georges - 1996

Persistent link: https://www.econbiz.de/10000970692

Gérer pour la croissance au Cameroun : hommage au professeur Elie Nida II

Sigué, Simon Pierre (contributor); Nida, Elie (honouree) - 2002

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A game-theoretic model for co-promotions : choosing a complementary versus an independent product ally

Karray, Salma; Sigué, Simon Pierre - In: Omega : the international journal of management science 54 (2015), pp. 84-100

Persistent link: https://www.econbiz.de/10011293552

Downstream horizontal integration and multiunit dealership

Martín Herrán, Guiomar; Sigué, Simon Pierre; … - In: International transactions in operational research : … 21 (2014) 1, pp. 81-101

Persistent link: https://www.econbiz.de/10010234660

Managing advertising investments in marketing channels

Karray, Salma; Martín Herrán, Guiomar; Sigué, Simon … - In: Journal of retailing and consumer services 65 (2022), pp. 1-16

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Business in Africa in the Era of Digital Technology : Essays in Honour of Professor William Darley

Abugre, James Baba (ed.); Osabutey, Ellis L.C. (ed.); … - 2021 - 1st ed. 2021.

1. Introduction to “Business in Africa in the Era of Digital Technology” -- 2. Digitalization in Africa: The case of public programs in Ghana -- 3. Maximizing Human Resource Development in Sub-Saharan Africa in the Digital Era -- 4. Digitizing Recruitment and Selection of Employees in Ghana:...

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Franchising in the gasoline retail industry in Cameroon : a strategic perspective

Sigué, Simon Pierre; Biboum, Altante Désirée - In: Business in Africa in the era of digital technology : …, (pp. 103-119). 2021

Persistent link: https://www.econbiz.de/10012612725

Entrepreneurial marketing and social networking in small and medium service enterprises : a case study into business dealings in Cameroon

Sigué, Simon Pierre; Biboum, Altante Désirée - In: Journal of African business 21 (2020) 3, pp. 338-354

Persistent link: https://www.econbiz.de/10012287171

Cooperative advertising for competing manufacturers : the impact of long-term promotional effects

Karray, Salma; Martín Herrán, Guiomar; Sigué, Simon … - In: International journal of production economics 184 (2017), pp. 21-32

Persistent link: https://www.econbiz.de/10011642476