Cover -- Title Page -- Copyright -- Contents -- Acknowledgments -- Prologue -- Chapter 1: Profit from Accurate Forecasting -- 1.1 The Importance of Demand Forecasting -- 1.2 When Is a Forecast Not a Forecast? -- 1.3 Ways of Presenting Forecasts -- 1.3.1 Forecasts as Probability Distributions --...

In this paper, we engage with O'Brien's [O'Brien, F.A., 2004. Scenario planning - lessons for practice from teaching and learning. European Journal of Operational Research 152, 709-722] identification of both pitfalls in teaching scenario planning and proposed remedies for these. We consider...