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Computer-simulated market resp...
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Absatz
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Amstutz, Arnold E.
13
Claycamp, Henry J.
2
Frank, Ronald E.
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Massachusetts Institute of Technology
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Applications of the sciences in marketing management
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A twenty-first century guide to Aldersonian marketing thought
1
Applications of management sciences in marketing
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Industrial management review : IMR
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Journal of marketing research : JMR
1
MIT Press Books
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Marketing management and administrative action
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Proceedings of the ... National Conference of the American Marketing Association
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Readings in marketing information systems : a new era in marketing research
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ECONIS (ZBW)
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Planning and problem solving in marketing: a book review
Amstutz, Arnold E.
- In:
A twenty-first century guide to Aldersonian marketing …
,
(pp. 321-325)
.
2006
Persistent link: https://www.econbiz.de/10003279753
Saved in:
2
Management, computers and market simulation
Amstutz, Arnold E.
- In:
Applications of management sciences in marketing
,
(pp. 3-25)
.
1970
Persistent link: https://www.econbiz.de/10001827030
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3
Management use of computerized micro-analytic behavioral simulations
Amstutz, Arnold E.
-
1966
Persistent link: https://www.econbiz.de/10001827042
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4
Market-oriented management systems : the current status
Amstutz, Arnold E.
- In:
Journal of marketing research : JMR
6
(
1969
)
4
,
pp. 481-496
Persistent link: https://www.econbiz.de/10001827047
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5
The marketing executive and management information systems
Amstutz, Arnold E.
- In:
Readings in marketing information systems : a new era …
,
(pp. 341-356)
.
1968
Persistent link: https://www.econbiz.de/10001827052
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6
The marketing executive and management information systems
Amstutz, Arnold E.
- In:
Marketing management and administrative action
,
(pp. 730-745)
.
1968
Persistent link: https://www.econbiz.de/10001827058
Saved in:
7
Computer simulation of competitive market response
Amstutz, Arnold E.
-
1967
Persistent link: https://www.econbiz.de/10004170018
Saved in:
8
Computer simulation of competitive market response
Amstutz, Arnold E.
-
1970
-
First paperback edition
Persistent link: https://www.econbiz.de/10000053055
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9
A basic marketing information system : a study in the economical use of computerized management information systems
Amstutz, Arnold E.
- In:
Proceedings of the ... National Conference of the …
47
(
1964
),
pp. 373-392
Persistent link: https://www.econbiz.de/10003468721
Saved in:
10
Simulation techniques in the analysis of marketing strategy
Claycamp, Henry J.
;
Amstutz, Arnold E.
- In:
Applications of the sciences in marketing management
,
(pp. 113-150)
.
1968
Persistent link: https://www.econbiz.de/10003468727
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