Website morphing draws on the Expected Gittins’ solution to a partially observable Markov process, on the rapid consumer-segment updating with Bayesian methods, and on matching a website’s look and feel to a visitor’s cognitive style. In each area there are exciting research...

Customer retention and customer churn are key metrics of interest to marketers, but little attention has been placed on linking the different reasons for which customers churn to their value to a contractual service provider. In this paper, we put forth a hierarchical competing-risk model to...

In less developed countries, the higher individuals' labor skills are, the more they support free trade. This recurrent statistical finding is problematic for extant analytical models used to explain and interpret people's positions on free trade. This article proposes an analytical framework...

This dissertation examines the interplay between claims and deductibles in homeowner's insurance. In the first essay, I examine the effect of marketing cues on asymmetric information. Economic theories of asymmetric information predict that customers who are more likely to file claims during the...

Purpose: This paper aims to highlight the importance of addressing both competitive strategy and business model for the long-term success of a company. The paper builds a prescriptive framework to help managers assess their companies’ positions based on the extent to which they attend to...

Purpose: This paper aims to address risks inherent in business model innovation. The authors make the case that entrepreneurs and managers, in relying on sources of innovation when designing business models, need to pay heed to these hidden risks – or tripwires – that can prevent the...

Der "St. Tönis Tack'scher Spar- und Darlehnskassenverein eingetragene Genossenschaft mit unbeschränkter Haftung" war 1895 Teil einer Gründungswelle kleiner Spar- und Darlehnskassen. Die genossenschaftliche Bank ist mitterweile in der Volksbank Krefeld aufgegangen. 1932 war sie...

Purpose – The purpose of this research is to investigate whether the participants in an employee survey who do not answer one or more demographic items differ systematically from those who fill out all demographic items. Design/methodology/approach – Logistic regression, with affective...

We examine optimal insurance purchase decisions of individuals that exhibit behavior consistent with Regret Theory. Our model incorporates a utility function that assigns a disutility to outcomes that are "ex post" suboptimal, and predicts that individuals with regret-theoretical preferences...