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The management of marketing
Wilson, Michael Thomas - 1980
Persistent link: https://www.econbiz.de/10000559272
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Marketing strategy and management
Constantin, James A.; Evans, Rodney E.; Morris, Malcolm L. - 1976
Persistent link: https://www.econbiz.de/10000042159
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Cases in marketing
Lockley, Lawrence C.; Dirksen, Charles J. - 1960 - 2. ed
Persistent link: https://www.econbiz.de/10002398522
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Broadening horizons in marketing : new challenges for sales management
American Management Association - 1956
Persistent link: https://www.econbiz.de/10003024516
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Marketing management and administrative action
Britt, Steuart Henderson; Boyd, Harper W. - 1978 - 4. ed
Persistent link: https://www.econbiz.de/10000049895
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Managerial Marketing : Perspectives and Viewpoints
Kelley, Eugene J.; Lazer, William - 1958
Persistent link: https://www.econbiz.de/10001503752
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Basic marketing: a managerial approach
McCarthy, Edmund Jerome; MacCarthy, Edmund Jerome - 1975 - 5. ed.
Persistent link: https://www.econbiz.de/10000557625
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Marketing. Basic concepts and decisions
Pride, William M.; Ferrell, O. C. - 1977
Persistent link: https://www.econbiz.de/10000558157
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Essentials of marketing management
Trump, Ross M. - 1966
Persistent link: https://www.econbiz.de/10000674842
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Basic problems in marketing management
Greif, Edwin Charles - 1967
Persistent link: https://www.econbiz.de/10000566754