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Keeping up with the medians
O'Connor, James Patrick - 1964
Persistent link: https://www.econbiz.de/10002585512
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Das bessere Agentur-Briefing
Koinecke, Jürgen - In: Marketing-Journal : ein Magazin der Produktfamilie W & … 10 (1977) 5, pp. 550-556
Persistent link: https://www.econbiz.de/10002241562
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Advertising
Mandell, Maurice I. - 1974 - 2. ed.
Persistent link: https://www.econbiz.de/10002432114
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Einsatz der Netzplantechnik in einer Werbeagentur
Lehner, Claus - In: Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik 48 (1968) 1, pp. 47-51
Persistent link: https://www.econbiz.de/10002357946
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Wer braucht eigentlich noch die Werbeagentur?
Messing, Hans Walter - In: Marketing-Journal : ein Magazin der Produktfamilie W & … (1972) 6, pp. 441-448
Persistent link: https://www.econbiz.de/10002474804
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Those throbbing headaches on Madison Avenue
Loomis, Carol J. - In: Fortune 85 (1972) 2, pp. 103-106
Persistent link: https://www.econbiz.de/10002396108
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Agency selection in international advertising
Donnelly, James; Ryans, John - In: European journal of marketing : EJM 6 (1972) 3, pp. 211-215
Persistent link: https://www.econbiz.de/10002095424
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Billboards to Buicks: advertising--as I lived it
Ellis, Jim - 1968
Persistent link: https://www.econbiz.de/10002100194
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Industry self-regulation : some lessons from the Canadian advertising industry
Moyer, Mel S.; Banks, Joohn C. - In: Problems in Canadian marketing : [papers], (pp. 185-202). 1977
Persistent link: https://www.econbiz.de/10002519968
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"If I were the client" : a symposium
1969
Persistent link: https://www.econbiz.de/10003114271