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Retailing in Great Britain
Boyd jr., Harper W.; Piercy, Ivan - In: Comparative marketing systems : a cultural approach, (pp. 211-223). 1968
Persistent link: https://www.econbiz.de/10002026866
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Retailing in Great Britain
Boyd jr., Harper W.; Piercy, Ivan - In: Journal of marketing 27 (1963) 1, pp. 29-35
Persistent link: https://www.econbiz.de/10002026863
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Marketing to the British consumer
Boyd, Harper Jr.; Piercy, Ivan - In: Business Horizons 6 (1963) 1, pp. 77-86
Persistent link: https://www.econbiz.de/10005439118
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Concentration
Boyd jr., Harper W. - In: Plotting marketing strategy : a new orientation, (pp. 60-78). 1967
Persistent link: https://www.econbiz.de/10002026743
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Marketing research : Text and cases
Boyd jr., Harper W.; Westfall, Ralph - 1972
Persistent link: https://www.econbiz.de/10002026807
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[Besprechung von:] Robinson, Patrick and David J. Lick: Promotionaldecision making: Practice and theory. New York 1964
Boyd jr., Harper W. - In: The journal of business : B 38 (1965) 4, pp. 424-425
Persistent link: https://www.econbiz.de/10002026874
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Internationale Marketing-Bibliographie
Sandeau, Georges - 1971
Persistent link: https://www.econbiz.de/10000050854
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Marketing in India
Westfall, Ralph; Boyd jr., Harper W. - In: Journal of marketing 25 (1960) 2, pp. 11-17
Persistent link: https://www.econbiz.de/10003018705
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Marketing in India
Westfall, Ralph L.; Boyd jr., Harper W. - In: Comparative marketing systems : a cultural approach, (pp. 395-405). 1968
Persistent link: https://www.econbiz.de/10003018713