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Goal orientation effects on behavior and performance : evidence from international sales agents in the Middle East
Chakrabarti, Ronika; Barnes, Bradley R.; Berthon, Pierre R. - In: The international journal of human resource management 25 (2014) 2, pp. 317-340
Persistent link: https://www.econbiz.de/10010231556
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Mobility at work : a typology of mobile communities of practice and contextual ambidexterity
Kietzmann, Jan; Plangger, Kirk; Eaton, Ben; … - In: The journal of strategic information systems : … 22 (2013) 4, pp. 282-297
Persistent link: https://www.econbiz.de/10010231812
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Nomen est omen : formalizing customer labeling theory
Plangger, Kirk; Kietzmann, Jan H.; Pitt, Leyland F.; … - In: AMS review : official publication of the Academy of … 3 (2013) 4, pp. 193-204
Persistent link: https://www.econbiz.de/10010233420
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Discriminating between behaviour using market data from panels
Tsao, Hsiu-yuan; Pitt, Leyland F.; Clyde, Colin … - In: International journal of market research : JMRS ; the … 56 (2014) 1, pp. 73-88
Persistent link: https://www.econbiz.de/10010242930
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It's a secret : marketing value and the denial of availability
Hannah, David; Parent, Michael; Pitt, Leyland F.; … - In: Business horizons 57 (2014) 1, pp. 49-59
Persistent link: https://www.econbiz.de/10010243469
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The theory and practice of advertising : counting the cost to the customer
Berthon, Pierre R.; Robson, Karen; Pitt, Leyland F. - In: Journal of advertising research 53 (2013) 3, pp. 244-246
Persistent link: https://www.econbiz.de/10010199628
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Using cartoons to teach corporate social responsibility : a class exercise
Mills, Adam J.; Robson, Karen; Pitt, Leyland F. - In: Journal of marketing education : JME 35 (2013) 2, pp. 181-190
Persistent link: https://www.econbiz.de/10010204764
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But you promised! : managing consumers’ psychological contracts
Hannah, David; Treen, Emily; Pitt, Leyland F.; Berthon, … - In: Business horizons 59 (2016) 4, pp. 363-368
Persistent link: https://www.econbiz.de/10011514802
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Using simulations in the marketing classroom
Kietzmann, Jan; Pitt, Leyland F. - In: Journal of marketing education : JME 38 (2016) 2, pp. 71-72
Persistent link: https://www.econbiz.de/10011537297
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Evidence from a large sample on the effects of group size and decision-making time on performance in a marketing simulation game
Treen, Emily; Atanasova, Christina; Pitt, Leyland F.; … - In: Journal of marketing education : JME 38 (2016) 2, pp. 130-137
Persistent link: https://www.econbiz.de/10011537317