Similar Search Results

Perception and behaviors of Hispanic workers : a review

Guerrero, Laura; Posthuma, Richard A. - In: Journal of managerial psychology 29 (2014) 6, pp. 616-643

Persistent link: https://www.econbiz.de/10010406860

The effect of generational status in language-tailored political messages

Chapa, Sindy; Becerra, Enrique P. - In: Journal of advertising research 54 (2014) 3, pp. 356-366

Persistent link: https://www.econbiz.de/10010419801

Is your digital marketing strategy in sync with latino-user behavior? : a growing demographic forces media firms to rethink mobile-marketing strategies

Fulgoni, Gian; Lella, Adam - In: Journal of advertising research 54 (2014) 3, pp. 255-258

Persistent link: https://www.econbiz.de/10010419886

The role of the accent in radio advertisements to ethnic audiences : does emphasizing ethnic stereotypes affect spokesperson credibility and purchase intention?

Ivanic, Aarti S.; Bates, Kenneth; Somasundaram, T. - In: Journal of advertising research 54 (2014) 4, pp. 407-419

Persistent link: https://www.econbiz.de/10010481188

The wages of sinistrality : handedness, brain structure, and human capital accumulation

Goodman, Joshua S. - In: The journal of economic perspectives : EP ; a journal … 28 (2014) 4, pp. 193-212

Persistent link: https://www.econbiz.de/10010481239

Beyond the numbers : measuring the information content of earnings press release language

Davis, Angela K.; Piger, Jeremy Max; Sedor, Lisa M. - In: Contemporary accounting research : a journal of the … 29 (2012) 3, pp. 845-868

Persistent link: https://www.econbiz.de/10009678561

Managers' use of language across alternative disclosure outlets : earnings press releases versus MD&A

Davis, Angela K.; Tama-Sweet, Isho - In: Contemporary accounting research : a journal of the … 29 (2012) 3, pp. 804-837

Persistent link: https://www.econbiz.de/10009678562

Barron's red flags : do they actually work?

Loughran, Tim; McDonald, Bill - In: The journal of behavioral finance : a publication of … 12 (2011) 2, pp. 90-97

Persistent link: https://www.econbiz.de/10009272471

Market size, preference externalities, and the availability of foreign language radio programming in the United States

Wang, Xiaofei; Waterman, David - In: The journal of media economics 24 (2011) 2, pp. 111-131

Persistent link: https://www.econbiz.de/10009297079

Effectiveness of a Romanised Mandarin web-based instruction in teaching writing and reading skills at word level for non-native learners

Lim Soo Giap; Ong Sheau Fen - 2011

The time allocated to teach the sound system of Hanyu Pinyin in Universiti Teknologi MARA (UiTM) is insufficient for learners. Hence, it is suggested a web-based instruction incorporate into the curriculum as a self-learning material for learners to enable them to manage their learning process...

Persistent link: https://www.econbiz.de/10009512944