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Purpose - This study aims to construct an appropriate framework by incorporating essential components from the most renowned theories to investigate the variables that impact behavioural intentions towards embracing cashless transactions (CLT). Design/methodology/approach - A survey was...
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This book focuses on the significant role of West African consumers in the development of the global economy. It explores their demand for Indian cotton textiles and how their consumption shaped patterns of global trade, influencing economies and businesses from Western Europe to South Asia. In...
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