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Advertising to business
Smith, Roland B. - 1957
Persistent link: https://www.econbiz.de/10002820198
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Advertising costs in monopolistic competition
Silcock, T. H. - In: Economic essays in commemoration of the Dundee School …, (pp. 85-103). 1955
Persistent link: https://www.econbiz.de/10002820863
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The law for advertising and marketing
Simon, Morton J. - 19XX
Persistent link: https://www.econbiz.de/10002824937
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Patentberühmung
Hermes, T. - In: Wettbewerb in Recht und Praxis : wrp 5 (1959) 10, pp. 292-294
Persistent link: https://www.econbiz.de/10002756067
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Modern advertising : practices and principles
Hepner, Harry Walker - 1956 - 3. ed
Persistent link: https://www.econbiz.de/10002766882
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An application of psychological learning theory to advertising
Heller, Norman - In: Journal of marketing 20 (1956) 3, pp. 248-254
Persistent link: https://www.econbiz.de/10002767426
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Die Strassenbahn-Ganzwagen-Reklame
Schmidt-Tophoff, Alfons - In: Die öffentliche Verwaltung : DÖV ; Zeitschrift für … 14 (1961) 13, pp. 493-496
Persistent link: https://www.econbiz.de/10002768983
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La recherche, outil indispensable d'une publicité scientifique
Piana, Hubert - In: Annales de sciences économiques appliquées 17 (1959) 3, pp. 341-353
Persistent link: https://www.econbiz.de/10002633262
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Advertising and the public
Harris, Ralph; Selden, Arthur - 1962
Persistent link: https://www.econbiz.de/10002646489
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Advertising in action
Harris, Ralph; Seldon, Arthur - 1962
Persistent link: https://www.econbiz.de/10002646508