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ECONIS (ZBW)
484
USB Cologne (EcoSocSci)
16
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81
Exciting red and competent blue : the importance of color in marketing
Labrecque, Lauren I.
;
Milne, George R.
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
5
,
pp. 711-727
Persistent link: https://www.econbiz.de/10009621879
Saved in:
82
Innovation und Standardsetzungskompetenz auf global integrierten Märkten
Slowak, André P.
-
2012
Persistent link: https://www.econbiz.de/10009711577
Saved in:
83
Are men seduced by red? : the effect of red versus black prices on price perceptions
Puccinelli, Nancy M.
;
Chandrashekaran, Rajesh
;
Grewal, Dhruv
- In:
Journal of retailing
89
(
2013
)
2
,
pp. 115-125
Persistent link: https://www.econbiz.de/10009757412
Saved in:
84
Measuring the strength of color brand-name links : the comparative efficacy of measurement approaches
Romaniuk, Jenni
;
Nenycz-Thiel, Magda
- In:
Journal of advertising research
54
(
2014
)
3
,
pp. 313-319
Persistent link: https://www.econbiz.de/10010419816
Saved in:
85
Empirically informing a technology delivery system model for an emerging technology : illustrated for dye-sensitized solar cells
Guo, Ying
;
Chen, Xu
;
Huang, Lu
;
Porter, Alan L.
- In:
R & D management
42
(
2012
)
2
,
pp. 133-149
Persistent link: https://www.econbiz.de/10009513090
Saved in:
86
Colouring markets : the industrial transformation of the dyestuff business revisited
Engel, Alexander
- In:
Business history
54
(
2012
)
1
,
pp. 10-29
Persistent link: https://www.econbiz.de/10009518328
Saved in:
87
Prices of paints and varnishes
Minnick, Arthur
-
1919
Persistent link: https://www.econbiz.de/10002298108
Saved in:
88
Marketing products from renewable resources : the example of naturally dyed textiles produced by industry
Geissler, Susanne
;
Klug, Siegrun
;
Bechtold, Thomas
; …
- In:
Nachwachsende Rohstoffe für die Chemie and 4th …
,
(pp. 275-286)
.
2005
Persistent link: https://www.econbiz.de/10003257726
Saved in:
89
Produktionssysteme im Wettstreit : Wissensorganisation im Kampf um den Weltmarkt für Indigo, 1880 - 1910
Engel, Alexander
- In:
Zeitschrift für Unternehmensgeschichte
50
(
2005
)
1
,
pp. 83-104
Persistent link: https://www.econbiz.de/10002766712
Saved in:
90
Colonial institutions and cross-cultural trade : repartimiento credit and indigenous production of cochineal in eighteenth-century Oaxaca, Mexico
Baskes, Jeremy
- In:
The journal of economic history
65
(
2005
)
1
,
pp. 186-210
Persistent link: https://www.econbiz.de/10002779992
Saved in:
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