An irreversible transformation is taking place in the lives of many thousands of university educated professional women in the United Arab Emirates, Oman and the Kingdom of Saudi Arabia. Drawing on eight years' participative research and extensive secondary sources, Nick Forster introduces the...

Why startup strategic communication? -- The state of startups and entrepreneurship in China -- Understanding the stakeholders of startups -- The functions of public relations in startups -- Cultivating stakeholder relationships for startups -- Building an effective startup culture --...