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A fresh look at franchising
Rothenberg, Aaron M. - In: Journal of marketing 31 (1967) 3, pp. 52-54
Persistent link: https://www.econbiz.de/10002713997
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A study of distributor-dealer needs among automobile franchises
Rosson, P. J. - In: Industrial marketing management : the international … 6 (1977) 3, pp. 183-188
Persistent link: https://www.econbiz.de/10002714281
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A theory of franchising
Rubin, Laura Shiskin - 1973
Persistent link: https://www.econbiz.de/10002717312
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The theory of the firm and the structure of the franchise contract
Rubin, Paul H. - In: The journal of law & economics 21 (1978) 1, pp. 223-233
Persistent link: https://www.econbiz.de/10002718158
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Franchising : a marketing system to improve inner city conditions
Rubin, Ronald S. - In: Marketing update : dynamic marketing readings, (pp. 352-363). 1977
Persistent link: https://www.econbiz.de/10002718319
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The feasibility of minority-group capitalism through franchising
McGuire, E. Patrick - In: Contractual marketing systems, (pp. 81-96). 1971
Persistent link: https://www.econbiz.de/10002411273
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State franchising regulations
McGuire, E. Patrick - In: The Conference Board record 7 (1970) 10, pp. 29-32
Persistent link: https://www.econbiz.de/10002411314
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The labor law aspects of franchising
McGuire, Raymond G. - In: Boston College law review : BCLR 13 (1971) 2, pp. 215-268
Persistent link: https://www.econbiz.de/10002411634
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The emergence and growth of contractually integrated channels in the American economy
McCammon jr., Bert C.; Bates, Albert D. - In: The marketing channel : a conceptual viewpoint, (pp. 287-298). 1967
Persistent link: https://www.econbiz.de/10002412232
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Franchise aus der Sicht des Ladenbauers
Auer, Hans-Dieter - In: Absatzwirtschaft (1971) 18, pp. 33-36
Persistent link: https://www.econbiz.de/10001848719