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Mason, Joseph Barry - In: Journal of marketing 39 (1975) 2, pp. 28-35

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Lambert, Edmond - In: Economisch en sociaal tijdschrift : een driemaandelijke … 15 (1961) 4, pp. 247-252

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McElroy, Bruce F.; Aaker, David A. - In: Journal of retailing 55 (1979) 3, pp. 44-57

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Doherty, Anthony N. - In: Antitrust law & economics review 1 (1967) 2, pp. ff

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Stout, Donald E. - In: The journal of industrial economics 3 (1954) 1, pp. 60-71

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