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Meffert, Heribert
247
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133
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109
Knieps, Günter
95
Straume, Odd Rune
76
Sutter, Matthias
75
Peitz, Martin
74
Budzinski, Oliver
67
Gaynor, Martin
66
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66
Belz, Christian
64
Kaiser, Harry M.
63
Aghion, Philippe
60
Kräkel, Matthias
60
Dichtl, Erwin
59
Oberender, Peter
58
Wiedmann, Klaus-Peter
57
Kind, Hans Jarle
56
Bauer, Hans H.
55
Eisend, Martin
54
Jullien, Bruno
54
Siciliani, Luigi
54
Stenbacka, Rune
54
Vives, Xavier
54
Porter, Michael E.
53
Bikker, Jacob A.
51
Kirchgeorg, Manfred
51
Sheth, Jagdish N.
51
Valletti, Tommaso M.
51
Mukherjee, Arijit
50
Van Reenen, John
50
Fritz, Wolfgang
49
Duso, Tomaso
48
Epstein, Gil S.
48
Buser, Thomas
47
Konrad, Kai A.
47
Zerres, Michael P.
47
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46
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Edward Elgar Publishing
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London School of Economics and Political Science
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Deutsche Verkehrswissenschaftliche Gesellschaft
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531
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Economics letters
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317
CESifo working papers
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172
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Industrial marketing management : the international journal for industrial and high-tech firms
168
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156
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156
European journal of marketing : EJM
153
Review of industrial organization : RIO
150
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149
Springer eBook Collection
146
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140
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ECONIS (ZBW)
79,586
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6,584
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1,207
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347
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334
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98
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45
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19
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131
Die fraktale Marke : eine neue Intelligenz der
Werbung
; [das TAO-Projekt]
Gerken, Gerd
-
1994
Persistent link: https://www.econbiz.de/10000412346
Saved in:
132
Kommunikationssituationen und ihre Nutzungsmöglichkeiten im Marketing : Aspekte für den effektiven Einsatz von Werbemitteln
Reichart, Paul
-
1989
Persistent link: https://www.econbiz.de/10000421650
Saved in:
133
Dynamic management in marketing
Alexander, Ralph S.
;
Berg, Thomas L.
-
1965
-
1. print
Persistent link: https://www.econbiz.de/10000608419
Saved in:
134
Aktuelle Absatzwirtschaft
Disch, Wolfgang K. A.
(
contributor
)
-
1964
Persistent link: https://www.econbiz.de/10000508791
Saved in:
135
Werben und Verkaufen im Gemeinsamen Europäischen Markt
Münster, Hans Amandus
-
1960
Persistent link: https://www.econbiz.de/10000522457
Saved in:
136
Advertising works : papers from the IPA Advertising Effectiveness Awards
Henley-on-Thames : World Advertising Research Center
;
…
-
[1.]1980(1981) -
Persistent link: https://www.econbiz.de/10000499353
Saved in:
137
Indian journal of marketing : IJM ; journal of marketing, advertising and sales management
New Delhi
-
1.1970/71 - 2.1971/72; 3/4.1972/74; 5.1974/75 -
Persistent link: https://www.econbiz.de/10000464237
Saved in:
138
Complete multilingual dictionary of advertising marketing and communications : English-French-German
Paetzel, Hans W.
-
1990
-
1990 print
Persistent link: https://www.econbiz.de/10000138253
Saved in:
139
InterActive marketing : how to use integrated offer-driven advertising, database marketing and sales promotion to create maximum action
Williams, Martin T.
-
1994
Persistent link: https://www.econbiz.de/10000149984
Saved in:
140
Der Absatz
Gutenberg, Erich
-
1968
-
11. Aufl
Persistent link: https://www.econbiz.de/10000373881
Saved in:
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