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The role of advertising in cha...
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Kaiser, Harry M.
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48
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29
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29
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Kind, Hans Jarle
28
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24
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24
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24
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24
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23
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23
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23
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23
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Yoon, Sukki
22
Autor, David H.
21
Bock, Betty
21
Haucap, Justus
21
Kinnucan, Henry W.
21
Adams, Walter
20
Caves, Richard E.
20
Huh, Jisu
20
Jacquemin, Alexis
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Mueller, Barbara
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Silk, Alvin J.
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White, Lawrence J.
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Wilbur, Kenneth C.
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OECD
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Journal of advertising research
240
International journal of advertising : the review of marketing communications
213
Journal of advertising
185
International journal of advertising : the quarterly review of marketing communications
182
Journal of business research : JBR
176
Journal of advertising : official publication of the American Academy of Advertising
170
Journal of marketing communications
146
The journal of industrial economics
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NBER working paper series
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International journal of industrial organization
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Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
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Economics letters
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NBER Working Paper
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
86
Journal of promotion management : JPM
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Review of industrial organization : RIO
82
European journal of operational research : EJOR
77
Journal of marketing
76
Wirtschaft und Wettbewerb
75
CESifo working papers
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Europäische Hochschulschriften / 5
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Journal of historical research in marketing
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Southern economic journal
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European journal of marketing : EJM
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Journal of promotion management : innovations in planning and applied research
66
The American economic review
65
Applied economics
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The review of economics and statistics
64
Journal of marketing research : JMR
62
International journal of internet marketing and advertising : IJIMA
60
Jahrbuch der Absatz- und Verbrauchsforschung
59
Voprosy ėkonomiki : ordena trudovogo krasnogo znameni ežemesjačnyj žurnal ; Vserossijskoe ėkonomičeskoe izdanie
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Journal of retailing and consumer services
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SpringerLink / Bücher
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Discussion paper / Centre for Economic Policy Research
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Psychology & marketing
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ECONIS (ZBW)
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41
National and retail advertising : their effects on competition
Tokle, Robert John
- In:
Studies in economic analysis
13
(
1990
)
1
,
pp. 56-72
Persistent link: https://www.econbiz.de/10001100407
Saved in:
42
Advertising, concentration and profitability in manufacturing
Gisser, Micha
- In:
Economic inquiry : journal of the Western Economic …
29
(
1991
)
1
,
pp. 148-165
Persistent link: https://www.econbiz.de/10001100674
Saved in:
43
Returns to scale on advertising
Asch, Peter
;
Marcus, Matityahu
- In:
The antitrust bulletin : the journal of American and …
15
(
1970
),
pp. 33-41
Persistent link: https://www.econbiz.de/10001861345
Saved in:
44
The role of advertising in changing concentration, 1963-1971
Asch, Peter
- In:
Southern economic journal
46
(
1979
)
1
,
pp. 288-297
Persistent link: https://www.econbiz.de/10001861354
Saved in:
45
Advertising and market concentration : a reexamination of Ornstein's spurious correlation hypothesis
Bradburd, Ralph M.
-
1979
Persistent link: https://www.econbiz.de/10002016495
Saved in:
46
Concentration and advertising in consumer and producer markets
Buxton, A.J.
;
Davies, S. W.
;
Lyons, B. R.
- In:
The journal of industrial economics
32
(
1984
)
4
,
pp. 451-464
Persistent link: https://www.econbiz.de/10001964132
Saved in:
47
Marketing Canada
Litvak, Isaiah A.
(
contributor
); …
-
1964
Persistent link: https://www.econbiz.de/10001944263
Saved in:
48
Advertising and the divergence between plant and company concentration
Brush, Brian C.
- In:
Review of business and economic research : RBER ; a …
11
(
1976
)
3
,
pp. 26-34
Persistent link: https://www.econbiz.de/10001949674
Saved in:
49
Errors in the measurement of concentration and the advertising-concentration controversy
Brush, Brian C.
- In:
Southern economic journal
44
(
1978
)
4
,
pp. 978-986
Persistent link: https://www.econbiz.de/10001949725
Saved in:
50
Economic effects of consolidations of publishers and newspapers in The Netherlands
Kranenburg, Hans L. van
- In:
The journal of media economics
14
(
2001
)
2
,
pp. 61-76
Persistent link: https://www.econbiz.de/10001579687
Saved in:
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