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New Products, new profits : Company experiences in new product planning
Marting, Elizabeth (ed.) - 1964
Persistent link: https://www.econbiz.de/10000622645
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Growth of a new product : effects of capacity-acquisition policies
Nord, Ole C. - 1963
Persistent link: https://www.econbiz.de/10000595706
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Management of new products
1968 - 4. ed
Persistent link: https://www.econbiz.de/10000674864
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Marketing for business growth
Levitt, Theodore - 1974
Persistent link: https://www.econbiz.de/10000056854
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Metodologia badania zmian w poziomie nowoczesności przemysłu
Mierzwiński, Ryszard (contributor) - 1981
Persistent link: https://www.econbiz.de/10003181675
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The relationship of actual and predicted sales and profits in new-product introductions
Tull, Donald S. - In: The journal of business : B 40 (1967) 3, pp. 233-250
Persistent link: https://www.econbiz.de/10002941276
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Technological innovation and marketing management : implications for corporate policy
Muse, William V.; Kegerreis, Robert J. - In: Journal of marketing 33 (1969) 4, pp. 3-9
Persistent link: https://www.econbiz.de/10002553733
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Budgeting new plant ventures
Pavony, William H. - In: Management accounting 50 (1969) 7, pp. 35-36,41
Persistent link: https://www.econbiz.de/10002622521
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New products : assessing commercial potential
Konopa, Leonard J. - 1966
Persistent link: https://www.econbiz.de/10002235986
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Managerial opposition to product-innovation in Soviet Union industry
Richman, Barry M. - In: California management review 6 (1963) 2, pp. 11-26
Persistent link: https://www.econbiz.de/10002687962