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Perspectives in consumer behavior
Kassarjian, Harold Haig (ed.);  … - 1968
Persistent link: https://www.econbiz.de/10000568332
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Behavioral and management science in marketing
Davis, Harry L. (ed.); Silk, Alvin J. (contributor) - 1978
Persistent link: https://www.econbiz.de/10000049840
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Personality research in marketing : a bibliography
Twedt, Dik Warren (ed.) - 1977
Persistent link: https://www.econbiz.de/10000050848
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Prediction of consumer choice and demand forecasting
Agarwal, Manoj Kumar - 1978
Persistent link: https://www.econbiz.de/10000055066
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Readings : marketing and society
Gist, Ronald R. (contributor) - 1971
Persistent link: https://www.econbiz.de/10003238300
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Price and promotion analysis using scanner data : an example
Novich, Neil Steven - 1981
Persistent link: https://www.econbiz.de/10002594515
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A parsimonious description of the Hendry system
Kalwani, Manohar U.; Morrison, Donald G. - In: Management science : journal of the Institute for … 23 (1977) 5, pp. 467-477
Persistent link: https://www.econbiz.de/10002182113
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Need for achievement, self-concept, and product perception
Landon jr., Eliot Laird - 1971
Persistent link: https://www.econbiz.de/10002156991
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Low-income consumer acceptance of privatebrand food products
DeManche, E. Robert - In: The GAO review (1970), pp. 36-43
Persistent link: https://www.econbiz.de/10002076507
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How do consumers choose between brands of durable goods?
Smith, Stewart A. - In: Journal of retailing 46 (1970) 2, pp. 18-26,87
Persistent link: https://www.econbiz.de/10002821060